Requirements
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No special requirements
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Completion of the practical tasks increases the effectiveness of this digital marketing course.
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It is preferable that you have an online project that you are currently working on so that you can implement the digital marketing skills you have learned.
Description
Do you want to grow your business online? Do you need to get complete knowledge of digital marketing strategy to increase traffic, conversion, and sales? This is a complete course “Digital Marketing Strategy Bundle: 7 practical courses in 1” for you to master digital marketing.
This Bundle of 7-in-1 practical digital marketing courses includes:
1. DIGITAL MARKETING STRATEGY. How to grow your business with digital marketing?
Strategical 7 questions to answer to build a successful digital marketing strategy: Mission, Vision, Product, Target Audience, Competitors, Traffic Sources, Metrics, and Optimization. Media Planning and Budgeting.
After completing this digital marketing course, you will be able to:
- Build a Digital Marketing Strategy for your project for the next 2022 year
- Understand the fundamental principles of digital marketing
- Make a competitive analysis and marketing research
- Work with web analytics, search engines, and social media tools
- Draw a portrait of a target audience
- Find effective traffic tools for your niche
- Make a media plan and budget
- Find the right online marketing tools to increase sales
- Analyze and gain organic traffic from search engines
- Develop search engine optimization, paid advertising, and content marketing strategy to outsmart your competition
- Construct a CRO strategy, put metrics together, test and assess key components, and more
2. CONTENT MARKETING STRATEGY. How to create content that sells!
What content to create, where to publish and how to promote it? Content Marketing for B2B. How to create a Content Plan?
After completing this digital marketing course, you will be able to:
- Create a content marketing strategy
- Find a target audience and create relevant content for it
- Form a content plan
- Create popular content that sells
- Get more subscribers and loyal customers by using engaging content
- Optimize content for search engine optimization, and good search engine visibility
- Master popular digital marketing, social media marketing, and search engine optimization analysis services and tools
- Perform search engine marketing to be ranked higher in search engines, including searching and implementing the most relevant keywords
3. SEARCH ENGINE OPTIMISATION. How to gain organic traffic from search engines?
Basic SEO tools. Website and content. Internal and external SEO.
After completing this digital marketing course, you will be able to:
- Build an effective SEO strategy for promoting your website in search engines
- Analyze and gain organic traffic from search engines
- Work with analytical tools
- Choose effective keywords
- Build links
- Conduct an effective competitor and link profile analysis
- Analyze competitors’ content, backlinks, keywords
- Use proxies and identify what can help you deal with them correctly
4. SOCIAL MEDIA MARKETING STRATEGY. How to grow your business with SMM?
Social Media Analysis. Metrics to Measure in social media marketing. Content creation and promotion. Social media reputation management. Build a social media promotion strategy for your project
After completing this digital marketing course, you will be able to:
- Conduct an SMM competitive analysis
- Use SMM analytic tools
- Compose a portrait of your target audience of your social media users
- Track sales using social media
- Make a Social Media content plan
- Promote content on Social Media
- Work with influencers, and communities for content seeding
- Perform social media reputation management
- Work with reviews and deal with negativity on social media
5. GOOGLE ANALYTICS. How to improve your Marketing?
Who this course is for:
- Everyone who wants to master online marketing, launch an effective digital marketing strategy, develop online businesses, and increase sales and profit.
- People who are interested in learning an online profession – This digital marketing course will allow you to gain the skills and digital marketing certification needed for a successful career in digital marketing.
- Marketers – This digital marketing training lets you extend your skills to include marketing in a digital context, allowing you to better serve your clients as a marketing specialist.
- Entrepreneurs – Entrepreneurs can use their new knowledge from this Digital Marketing bundle to run their own online digital marketing until they have the funds to hire a digital marketing specialist.
- Internet marketers – This course, created by industry experts, will help you ensure that your digital marketing skills are up-to-date and help you market yourself to clients, furthering your digital marketing career.
- SEO specialists – This complete digital marketing training will help you ensure that your SEO skills are up-to-date and help you market yourself to clients, furthering your career.
- Content marketers – after completing this digital marketing course, you will learn how to create a content plan based on content marketing strategy. You will know how to work with keyword analysis tools, and based on data, create popular content that sells.
- SMM specialists – this online course will help you to build your social media presence, and make you a master of creating relevant content for your target audience and followers on media.
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